Resume

KAYLA HAUGE

headshot

EDUCATION

MASTER OF MASS COMMUNICATION

Specialization: Web Design and Online Communications

University of Florida

GPA: 4.0

BACHELOR OF SCIENCE IN JOURNALISM

Specialization: Photojournalism

Minor: Art History

University of Florida

WORK

Visual and Web Designer/Marketer

Florida International University, College of Business

  • Design and manage brand assets including but not limited to social media graphics and ads, email templates, digital ads, and style guides
  • Work directly with program managers to create and alter websites and landing pages regularly to update content and enhance usability
  • Create and pitch new mock-ups and digital collateral to all program managers
  • Collaborate with team members to develop digital strategies to market and produce leads for the graduate programs
  • Use analytics and tracking to optimize returns and test strategies being created

Freelance Web Designer and Developer

  • Create wireframes, mock-ups and style guides utilizing Adobe Creative Suite
  • Design, develop, and code responsive websites based on client’s needs
  • Develop digital strategies for clients focused around strong SEO practices, Google Adwords and social media platforms
  • Update websites and landing pages regularly with new content and semantic code

Photographer/Marketer

Florida International University, College of Business

  • Photograph, record video and report on all events involving FIU College of Business in order to document and create digital albums for Flickr and Biznews
  • Design digital collateral for various FIU Business websites, social media platforms, email campaigns and online ads
  • Develop photographic and video content for social and online media in order to promote and market FIU College of Business

SKILLS

WEB DEVELOPMENT

  • HTML5
  • CSS/CSS3
  • JavaScript/jQuery
  • Git and Version Control
  • Chrome Developer Tools
  • PHP
  • WordPress/CMS

DIGITAL STRATEGY

  • Google Analytics
  • SEO organic/non-organic
  • Social Media Ads
  • Social Analytics
  • Google Ad Words
  • UX/UI Design
  • Usability Testing

GRAPHIC DESIGN

  • Adobe Photoshop
  • Adobe Lightroom
  • Adobe InDesign
  • Adobe Illustrator
  • Adobe XD
  • Sketch
  • Adobe Premiere Pro

INTERESTS

POLITICS

Politics

NEWS

News

PHOTOGRAPHY

Photography

TRAVEL

Travel

PODCASTS

Podcasts

COFFEE

Coffee